Oh man, do I love barbecue. To me, a good day is a pulled pork sandwich with BBQ sauce and slaw, with a good beer (optional). I don’t always have a beer with my BBQ – don’t judge me. So when the chance came to do a brand refresh and a new website for Willingham’s World Champion BBQ, of course, I said yes. Based in Memphis, Tennessee, Willingham’s has been making barbecue sauces and rubs for over 40 years and winning major BBQ competitions as well. The new logo design reflects the winning history of the brand and is designed to work on all packaging, bottles, t-shirts and other merchandise. The website has a cleaner look and features an easier ordering process. If you’re a fan of barbecue and love to cook, I urge you to give Willingham’s a try – you won’t be disappointed.