Oculus Underwriters

Oculus provides insurance solutions for the small commercial market. We see insurance differently. Oculus combines data, analytics, technology, and underwriting expertise to deliver bespoke solutions for brokers and profit for their (re)insurers. Oculus’ experienced insurance professionals create expertly built products that benefit and protect consumer businesses.

Oculus wanted a futuristic portal style icon incorporated into their logo. The logo looks good as a single color option and also has a color gradient version. Combined with the simple and clean typeface that was selected, the client was extremely happy with the outcome.

Pro Ally

ProAlly is dedicated to ensuring that Allied Health practitioners can choose to continue their practice. Their focus is the removal of obstacles preventing these crucial members of our healthcare industry from providing care to their patients.

Their values are:

  • Bravery – Using the courage to face situations as they are – not as we want them to be
  • Rationality –Approaching problems with reason
  • Authenticity – Being true to ourselves and our values
  • Visionary – Looking ahead to the opportunities and obstacles in the future
  • Empathetic – Exercising a deliberate effort to understand others’ points of view

ProAlly wanted a logo that represented a shield but in an abstract fashion. We provided a few initial concepts, and after review, the client chose this almost finished design. After a few color adjustments, the client gave the final logo the green light, and we began the development of their website.

Wyvern Underwriters

Wyvern Underwriters specializes in offering bespoke insurance solutions, complemented by a variety of flexible product options. Their commitment to superior customer service is underscored by a team of expert underwriters who collectively boast over 80 years of experience and in-depth product knowledge.

We used a rounded serif font to compliment the old-world Irish Wyvern dragon crest.

Capital Matrix

Capital Matrix is a private, non-profit corporation licensed and regulated by the U.S. Small Business Administration to administer the SBA 504 loan program. They help business owners with real estate and equipment financing so they have the chance to grow and thrive.

Capital Matrix wanted a new logo and website after almost 40 years of using their past logo. I wanted to create a simple icon representing the large and small businesses they help. Through a process of sketching, I eventually settled on the three lines that represent an abstract 3d perspective of buildings. The client selected the green color as they wanted to move away from the gold and black colors.